We want every vendor to have a positive, successful experience at the Strathmore Farmers’ Market. Below are helpful tips and best practices to guide you as you prepare to participate.

📍 Before the Market

Plan Ahead

• Make sure all products you wish to sell are listed on your application.

• Check market rules and regulations carefully — knowing expectations ahead of time makes setup smoother.

Prepare Your Display

• Create an attractive, organized booth that clearly showcases your products.

• Use signage that includes your business name, product names, prices, and any important information (e.g., ingredients for food items).

Be Weather Ready

• Bring appropriate shelter such as a sturdy tent with weighted anchors.

• Have tarps or covers for unexpected rain or sun.

Pricing

• Price items clearly and consistently.

• Consider including both CASH and DIGITAL payment options (e.g., e-transfer, Square, Tap).

📍 During the Market

Engage with Customers

• Smile, greet visitors, and be ready to answer questions about your product and process.

• A friendly and inviting booth draws more attention.

Tell Your Story

• Share your inspiration, how your products are made, or where your ingredients come from — customers love knowing the story behind what they buy.

Stay Organized

• Keep your booth tidy and restock as needed.

• Have extra bags, change, business cards, and a notepad for special requests.

Be Respectful

• Respect market flow — avoid sound amplification that distracts other vendors.

• Be mindful of neighbouring booth spaces.

📍 After the Market

Reflect & Improve

• Take notes on what worked well and what could improve for next week.

• Track your sales, customer feedback, and best-selling items.

Stay Connected

• Share photos, vendor links, and stories on social media — tag the Strathmore Farmers’ Market so we can help promote you!

• Follow up with customers online if you’re selling items through a website or social platform.

Extra Resources

For more vendor guidance — including planning, display tips, safety, and customer service — check out the Alberta Agriculture guide:
📄 How to Be a Vendor (Alberta Agriculture)

Success Starts with Good Preparation

Being a vendor is more than showing up — it’s about creating an experience that customers remember. These tips are designed to help you feel confident, prepared, and supported as part of our market community.